Articles by the author
Neuromarketing and UX: Boost Your Conversion Rate
Discover how neuromarketing turns your UX design into a conversion machine. Actionable principles and techniques.
Unskippable Ads: Strategic Guide to Meta Ad Breaks
Discover how to leverage Meta's unskippable ads to maximise your ad visibility and capture the attention of your target audience.
Coca-Cola vs Pepsi: The Neuromarketing Experiment That Changed Everything
Discover how the Coca-Cola vs Pepsi experiment revolutionised neuromarketing and proved that emotion beats reason when it comes to purchase decisions.
Spotify beats YouTube, CMOs vs AI budgets, Amazon’s new shopping brain
Your weekly digest of digital marketing news: Spotify vs YouTube engagement data, the CMO AI budget gap, Amazon's new Alexa for Shopping agent, and what the OpenAI privacy lawsuit means for your team.
Snap’s AI Ads, LinkedIn Goes Off-Platform, Reddit’s Q1 Win
Reddit's Q1 wins, Snap's AI ads, LinkedIn's off-platform expansion, and why life stage beats age targeting. Your weekly digital marketing intel from Donutz Digital.
Google Shopping in Lithuania: a complete guide
Google Shopping is landing in Lithuania in 2026. Find out how to prepare your e-commerce store, optimise your product feeds, and seize this opportunity before your competitors do.