Your European Google Ads agency, where creative & signals are the growth engine.
We drive growth for ambitious brands across Europe with Google Ads campaigns powered by creative and business signals, across Search, Performance Max, Shopping and YouTube. In-house creative. Senior experts. Real results.
A senior Google Ads specialist on the call. No commitment. Just a clear first step.
Recent results from European brands
Google Ads no longer runs on keywords alone. Signals are the new targeting.
Keywords got you in the game. Signals and AI decide who wins. We turn your data, creative and intent into the right auctions, at the right time, for the right value.
Better signals. Smarter bidding. More revenue.
Finds the right auction and bids for value
Smart Bidding beats manual control.
Google’s AI evaluates millions of signals in real time to predict outcomes and set the right bid for each auction. You get more conversions at a lower CPA.
Better data trains better decisions.
First-party data, conversion tracking and customer insights feed the algorithm. The more relevant signals we give it, the more profitable it becomes.
Creative and feed quality unlock scale.
Relevant ads, strong offers and optimised product feeds improve Ad Rank, win more auctions and drive growth that lasts.
Strategy, data and creativity for Google Ads that scale.
We combine senior Google Ads expertise with a data-driven system and in-house creative to turn search intent into profitable, measurable growth.
Senior specialists only
Certified Google Ads experts run your account, hands-on in the work. No juniors, no outsourcing.
Data Driven
Our Google Ads engine combines audience signals, first-party data, feeds, and conversion insights to find the right auctions and bid for value.
Profit, not vanity metrics
We optimise for pipeline and revenue. Every decision is tied to your CRM and sales data, not clicks and impressions.
Creative that earns more clicks and conversions.
Data-informed concepts. On-brand execution. Built to stand out on Search, YouTube, Discovery and beyond.
See our creative workLightweight, durable and designed to go further. Free delivery & returns.
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We know which Google Ads campaigns actually drive revenue.
Our in-house software tracks every asset, signal and conversion across your Google Ads account. Simple reporting. Clear insights. Better decisions.
Creative. Media. Data. A Google Ads engine that scales.
We turn attention into revenue across every platform with our Proven performance system.
Search & PPC
High-intent keyword campaigns that convert and scale.
Performance Max
PMax with the right structure, the right assets and the right signals. Under control.
Google Shopping
Optimised product feeds and campaigns that turn visitors into buyers.
YouTube & Video
Video impressions that drive action and fill the funnel.
Demand Gen
Native reach and remarketing that fill the top of the funnel with scroll-stopping creative.
Tracking & CRO
GA4, server-side, offline conversions and optimised landing pages, every euro measured.
A growth system built on experiments.
We don’t rely on one big idea. We continuously test campaigns, creative, landing pages and signals to find what actually moves revenue.
We audit campaigns, tracking, feeds, landing pages and business data to identify where growth is being lost.
Data, not opinionsEvery sprint starts with a hypothesis. We test one variable at a time to discover what drives results.
We measure the impact against real business outcomes, not vanity metrics.
Winning experiments get more budget, wider market coverage and become part of your growth playbook.
More budget. More reach. More revenue.What European brands say about us
Real partnerships. Real accountability. Results that move the needle.
« The team at Donutz is very professional and hands-on with their approach. Decathlon Ireland took a full digital approach to our opening strategy and the success of this strategy was definitely boosted by Donutz expert knowledge in digital marketing. »
« The Donutz agency consists only of seniors, making it unique. The teams are true specialists in their fields. I saw Donutz as an extension of Arthur, not just a service provider. I highly recommend them. »
« It’s a real asset for us. We can call on their experts as needed. The team is professional and responsive. They are flexible and adapt well to clients’ needs. »
« Donutz have had a huge impact on our online advertising from day one. Top-tier service and excellent weekly advice from our dedicated rep, and we are extremely pleased with the results. Highly recommended for anyone seeking in-depth expertise on advertising online. »
« An extraordinary mix of engineering and creativity. For two years Donutz has been a real support, especially in this era of algorithm chaos. The analysis is rigorous and deep, and the moment we hit a blocker, ideas pour out and action follows. All in a genuinely human atmosphere. An incredible partner. »
« MJ and Zivile are very skilled digital marketers. We have worked with them for years and have been happy with the results. »
« A great digital agency and great people who do solid work. Onboarding was a little tricky because our business and tech stack are unusual, but we got there, and now everything runs perfectly. Highly recommend. »
Frequently asked questions
Clear answers to the most common questions about our approach to Google Ads.
Which Google Ads surfaces do you cover?
We run Search, Performance Max, Shopping, YouTube, Demand Gen and Display, plus emerging placements when they match your audience. We adapt the mix to the surfaces where your buyers actually spend their attention, with a creative and signals strategy that stays aligned.
Isn’t keyword targeting still what matters most?
Not anymore. Smart Bidding and Performance Max, powered by Google’s AI, outperform manual bidding when you feed them good signals (offline conversions, value, CRM) and good creative. Signals and creative have become the real targeting lever.
Can you produce the creative too?
Yes, it’s our strength. Our in-house European studio produces RSAs, videos, PMax assets and Shopping feeds at volume, in every language, tracked by Hook Rate, CTR and CPA per asset. No dependence on a separate design agency.
How does a collaboration start?
With a free audit of your account, your tracking, your feeds and your creative. We spot the quick wins and the biggest opportunities, then set a clear plan, profitability targets and a first batch of assets.
Who works on my project?
A dedicated senior team of 1 to 5 people: a strategist, Search and PMax specialists, a data engineer and creatives from our studio. Senior, hands-on practitioners, no juniors and no outsourcing.
How do you handle international Google Ads campaigns?
We run campaigns in the language and market of each European country with a single, coherent strategy, adapting creative culturally, not just translating it. One team, every market.
Let’s build your cross-border Google Ads engine.
Book a free, no-commitment audit. We review your account, your funnel and your creative, and show you where the fastest wins are.