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repartition marketing budget

Marketing Budget: Successful Allocation

Acquisition, branding, retention: how to allocate your marketing budget to maximize growth and profitability. Method, tools, and examples.
Approche Flywheel

Flywheel Approach: Boosting Growth beyond the Funnel

Learn how to transition from the funnel to the flywheel approach to retain customers, reduce acquisition costs, and accelerate sustainable growth.
Guide Pinterest Ads

Ultimate Pinterest Ads Guide 2025

Learn how to launch, optimize, and measure your Pinterest Ads to drive more traffic and sales. The 2025 guide every marketer needs to read!

Product Feed: an Essential SEA Asset

ROAS vs COS

ROAS vs. COS: the KPIs to Track for your Ad Campaigns

Boost your margin and revenue: combine ROAS & COS with Donutz Digital's expertise in paid search/social. Turn your ads into a profitable investment!
Guide pour CMO collaborer avec une agence

CMO Guide: Collaborating with a Marketing Agency

CMO: Looking to make the most of a collaboration with a marketing agency? This guide provides you with the keys (and pitfalls to avoid) for a lasting, effective... and even enjoyable relationship!