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Digital marketing news for busy marketers

ROAS vs. COS: the KPIs to Track for your Ad Campaigns

Boost your margin and revenue: combine ROAS & COS with Donutz Digital’s expertise in paid search/social. Turn your ads into a profitable investment!

Carla July 8, 2025

Social Ads or Google Ads: which Lever to Choose for your Marketing Objectives?

Hesitating between Social Ads and Google Ads? Discover the strengths, weaknesses, and synergies between these two levers to choose the best marketing strategy according to your objectives.

Carla June 16, 2025

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