Creator partnerships Google Ads is launching in beta. Collaborate with creators, promote their videos as ads, and finally access real metrics.
Understand Google Ads indirect conversions to better allocate your budgets, analyze your customer journeys, and boost Google Ads conversion.
What is a good match rate in B2B and B2C? Benchmarks, key factors, and tips to boost your matching rate with first-party data and your CDP.
Search Generative Experience is a game-changer: fewer SEO clicks, more pressure on Google Ads. Our method to protect your brand and boost performance.
Discover the Google Ads logo extension to improve your click-through rate and strengthen your brand image. Complete guide with practical examples.
In terms of SEO, your product feed is the oil that keeps the engine running. Without a clear, complete, and updated product feed, even the best Google Ads budget risks
