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Votre dose hebdo d’actus marketing, ads & IA — le signal, pas le bruit. Parcourez les derniers numéros ci-dessous, ou abonnez-vous pour recevoir le prochain dans votre boîte mail.
S’abonner — c’est gratuitAI Advertising: The Google vs. OpenAI Showdown 🤖 TikTok Launches Local Feed: Discovery Goes Hyperlocal 📍 Brand Safety Alert: Toxic Content Kills Trust by 19% ⚠️
Read on Substack →Your Dashboard Just Became Prime Ad Real Estate 🚗 What $8 Million Actually Buys in 2026 💰 Pinterest's Tariff Trouble Signals Broader Retail Ad Pullback 📉
Read on Substack →Your Brand Might Be Famous in AI, Or Invisible 🎲 Claude Crashes the Super Bowl to Roast ChatGPT's Ad Plans 🏈 LinkedIn Just Lost 60% of Its Traffic 👻 The Science Behind Video Ads People Like 🎬
Read on Substack →Microsoft Clarity Unveils AI Bot Tracking 🤖 Instagram Tests 'Friends' Over 'Following' 🤝 OpenAI Sets Premium Pricing for ChatGPT Ads 💸 Meta’s Record Holiday Season: Three Numbers That Matter 🎄
Read on Substack →Ask users to register sooner 🧠 Marketers want more control over media buying 🎯 Organic search traffic is down year over year 📉 Most Instagram ads ran on Reels in 2025 🎥
Read on Substack →AI innovation is going global (and fast) 🌍 LinkedIn content gets cited more in AI answers 📈 Reddit doubles down on automated ad campaigns 🤖 When everyone has AI tools, storytelling still wins 🎬
Read on Substack →Coca-Cola turns Uber rides into interactive media 🚗 Consumers now start searches with AI, not Google 🤖 What ads inside LLMs could look like by 2027 🧠 Hi-Chew bets on IRL to win Gen Z 🍬
Read on Substack →Pinterest is calling the shots for 2026 🔮 Humor works in B2B too 😄 The internet is mostly AI now 🤖 Reddit beats TikTok for Gen Z search (UK) 🧠
Read on Substack →Fun vs. competent: social media’s dilemma 😅 AI search optimization = SEO 🤖 ChatGPT is getting warmer 😮 The ad industry’s quiet anxiety about AI & privacy 🧠
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